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Lipsy London Case Study: Rethinking Wellbeing: When a Fashion Group Empowered Confidence Inside-Out

  • Employee Engagement Summit
  • Wednesday 1st May 2024
  • Anaïs Nebel, Lipsy London

What if a Fashion company genuinely empowered their employee's self-confidence through a photoshoot event? Now, what if we told you this was a Wellbeing initiative.

Body image is a huge issue in today’s society: 91% of women say they're unhappy with the way they look and Facetune (the number one editing app) has been downloaded over 200 millions times globally. 

In a world where people are struggling with their self-esteem, Wellbeing shouldn’t be a corporate tick box exercise. It should genuinely give people opportunities to feel empowered, supported, and cared for. Especially in industries like Fashion and Beauty.

In this talk, Anaïs Nebel will share why the British fashion group Lipsy added self-empowerment to their Wellbeing strategy, and how they launched it with a 4-day self-portrait event that increased employee’s feeling of self-empowerment by 40.

Anais Nebel

Anaïs Nebel

Lipsy London Group Culture & Communications Manager

Anaïs is a culture leader and brand strategy expert, passionate about people empowerment. She leads culture and communications for Lipsy, a fashion and beauty group made up of 7 brands including Victoria’s Secret UK and Gap UK. Anaïs is known for creating out-of-the box engagement campaigns that create vibrant connections and bring the soul of a company to life.

She started her career in consulting before working for global retailers such as Estée Lauder Companies and The Body Shop. She has a unique understanding of internal and external brand experience - and how to make it resonate - having worked in marketing and customer experience before going into leadership development and people experience. In her current role, she looks after Wellbeing, Charity, Internal Comms, Employee Listening and Employer Branding. 

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