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Human-Centric Approaches to Digital Employee Engagement

  • Employee Engagement Summit
  • Thursday 22nd May 2025
  • Ashley Tobin - Workvivo, Alex Saunders - GSK, Hannah Murray - GSK, David Forde - Gate One, Workvivo, GSK & Gate One

This session will detail how GSK is transforming the way it engages its global workforce. Tune in to see how they are taking a human-centered approach to designing and delivering their new digital engagement platform. It will go deeper into the engagement strategy, where they have worked with Gate One and Workvivo to provide experiences that connect their people, target meaningful content, and amplify every voice across the business.

Ashley Tobin

Ashley Tobin

Workvivo Strategic CX Manager

Ashley Tobin is a Strategic CX Manager and Customer Success leader with over 16 years experience building trusted client relationships. She began her career in account management with global advertising agencies, developing a strong foundation in client partnership and strategy. Over the past nine years, Ashley has specialised in customer success, including leading high-performing Customer Success teams and helping enterprise organisations leverage internal communications platforms to strengthen employee engagement. Ashley is passionate about ensuring customer satisfaction, driving meaningful platform adoption, and setting organisations up for long-term success through strategic onboarding, deep partnership, and a commitment to delivering real outcomes.

Alex Saunders

Alex Saunders

GSK Head Global Digital Communications

Alex Saunders is a dynamic digital leader and marketer with a passion for using digital to build meaningful, measurable connections. With a background spanning FMCG and healthcare, he's led global brand transformations, built high-performing teams, and delivered award-winning digital strategies. At GSK, he drove the company’s first digital ad campaign and led a team that propelled it into the top 5 of the Bowen Craggs digital rankings. He brings sharp strategic insight, real-world experience, and a deep commitment to developing talent.

Hannah Murray

Hannah Murray

GSK Technology Director, Corporate Functions Digital & Tech

Hannah Murray is a digital and tech leader with a passion for building high-performing teams, driving strategy, and fostering strong cross-functional partnerships. With 7+ years in product and enterprise program management, she’s delivered complex tech implementations and managed large-scale budgets in fast-paced environments. Known for championing a culture of transparency and growth, she leads by example and is deeply committed to mentoring the next generation of talent.

David Forde

David Forde

Gate One Client Director

David leads the Experience practice at Gate One and has over 15 years’ consulting experience, with expertise in customer, employee and digital transformation design and execution, product leadership, digital employee engagement and the application of human-centred design.

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